La Garçonne

THE ASK Art direction and design across editorial, brand identity, and digital for one of New York's most respected luxury fashion retailers.

MY ROLE Creative Lead

THE WORK A range of projects spanning seasonal editorial, digital landing pages, and brand identity — including art direction for the Fall/Winter editorial, the online launch campaign for La Garçonne's first in-house line LOU, and various landing page imagery. Work that required equal parts editorial sensibility and commercial precision.

THE OUTCOME Published across La Garçonne's online platform and brand communications.

Fall / Winter Editorial

Online Editorial for La Garconne’s first house line, LOU